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7 Free Ways to Support Small Businesses This Holiday Season

From reviews to social media love, these actions prove you don’t need to spend money to make a difference

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The soul of any neighborhood is its local businesses. With Small Business Saturday upon us on November 30, the shop-local spirit is everywhere (guilty as charged). But what if you’re pinching pennies? No stress –  it’s always great to patronize small businesses, but you can also  show your love without spending a dime. Here are seven no-cost ways to uplift your community’s movers and shakers this Small Business Saturday.

  1. Give Them a Social Media Spotlight

A sprinkle of online affection can work wonders. Post about your favorite cafe, boutique, or bookstore on Instagram, Facebook, or TikTok. Tag their handles, toss in hashtags like #shoplocal or #rhodygem, and tell your followers why they’re awesome.

  1. Write a Stellar Review

Whether it’s Google, Yelp, or Facebook, a glowing review can boost a business’s credibility and help them shine for new customers. Your thoughtful words might just inspire someone else to swing by.

  1. Spread the Word IRL

Turns out, word-of-mouth is still a marketing powerhouse. Share your go-to deli or that quirky gift shop with friends, family, or coworkers. Your recommendation could turn casual browsers into loyal customers.

  1. Boost Their Posts

Social media thrives on engagement. A quick like, share, or comment on a small business’s post doesn’t just show love – it helps their visibility grow. Small actions can yield big results.

  1. Offer Your Talents

Got skills? Whether you’re a whiz at design, marketing, or organizing events, your expertise could be a game-changer for a small business. A few hours of help could leave a lasting impact.

  1. Show Up at Local Events

Pop-ups, markets, and fairs are where small businesses shine. Even if you’re just browsing, your presence creates buzz and draws more traffic to the scene.

  1. Hit That Follow Button

Following social media pages is a super simple way to show support. It grows their audience and helps you stay updated on what they’re up to. Win-win.



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