Melissa Roux, Chief Marketing Officer at VISUAL THRIVE MARKETING GROUP

Leading Ladies 2025

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“Visual storytelling has always been a passion of mine, ever since I was a child,” says Melissa Roux. With her boutique agency VISUAL THRIVE MARKETING GROUP, she’s able to incorporate this passion into a fulfilling career in video production, digital marketing, content development, website design, and social media management.

A multi award-winning video producer with three Telly Awards, Melissa wears many hats in her role as CMO, setting the overall marketing strategy for both the agency and clients while keeping up with market trends and working closely with clients to familiarize herself with their unique goals, needs, and challenges to chart a path for their success. From pitching new ideas and strategies to maintaining lasting relationships, she shares, “Every day brings something different!” She’s excited to launch a branding refresh for the company this year.

“What I love most about my job is connecting with small business owners to achieve results they didn’t even know were possible. Even the smallest project can have a big impact,” shares Melissa. “I love being part of this woman-led team.”

melissa@visualthrive.com,

visualthrive.com

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