“I own my own business and it’s way too much fun to be considered a job,” begins Kelly Carlini. While COMMUNITY MARKETING LLC is the official name of Kelly’s company, you may know her better as Bridal Shows by Kelly, Lullaby Events Baby Expos, Rhode Island Christmas Festival, and the Rhody Kids Expo. “I partner with unique venues around Rhode Island, Connecticut, and Massachusetts to produce bridal shows and other special events.” At its heart, and implied in the name, her company is all about connecting small businesses to the community.
One of Kelly’s biggest achievements is the Rustic Wedding Expo and Rustic Bridal Show, which debuted in 2015 with the popularity of fun, casual shows in cool, rustic places like barns, farms, and camps. Originally, Kelly had pitched this concept to a bridal magazine, but when they turned down the idea she decided to try it out on her own – and was met with wild success. Engaged couples from all over New England and even as far as France
travel to attend the show, which has been held in Rhode Island, Connecticut, and Massachusetts, and will expand to New Hampshire this coming November.
Kelly’s bridal shows are boutique-style, which means they are smaller and more intimate. It’s where couples can stroll the property and get to know potential vendors. “I think you want to like the people who are taking the pretty pictures or providing the music, food, and flowers and will be sharing your special day,” Kelly explains. “It’s all about making connections!”
But Kelly’s expertise doesn’t stop at weddings. She also produces larger community-oriented events and helps small businesses with their marketing needs, from social media campaigns to designing promos, brochures, and websites. This year, Kelly is particularly excited to introduce a new show inspired by the success of the Rhode Island Christmas Festival: the first- ever Rhode Island Spring Festival, which will take place on April 22 at the West Warwick Civic Center.
Coventry, 401-767-7674, BridalShowsByKelly.com
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